Content Marketing Specialist (Remote)

Join the team raising the IQ of real estate

The real estate community around the world turns to Inman News first for accurate, innovative and timely information about the industry. Known for its award-winning journalism, cutting-edge technology coverage and forward-thinking events, Inman is the industry’s leading source of professional real estate information.

This is a contract position, hours per week are negotiable.

Real estate agents and brokers around the world turn to Inman first for accurate, innovative and timely information about the industry. Known for its award-winning journalism and forward-thinking events, Inman is the industry’s leading source of real estate information.

The Content Marketing Specialist will ​​bring Inman’s voice to life across key channels by producing high quality copy that drives event, subscription and advertiser revenue. The ideal candidate is a data-driven, skilled writer with an eye for detail who can accurately project the brand’s tone and voice, while bringing in conversions.  

• At least 5 years experience in a B2C or B2B marketing role

• Specific experience in media, subscriptions, product marketing, and/or event marketing a plus

• Outstanding writing skills and strong attention to detail

• Entrepreneurial self-starter with the ability to fully own and drive projects forward in a cross-functional, fast-moving environment

• Ability to think strategically and execute methodically

• Ability to write for SEO

• Understanding of nuances across various social platforms, including but not limited to Facebook, Instagram, LinkedIn, Twitter, etc.

• Enthusiasm for fast-paced, deadline-driven environment

• Produce high quality copy for a variety of formats to drive event, subscription, and advertiser revenue

• Understand and accurately project the brand tone and voice

• Create copy that resonates with a variety of audience segments

• Help convert prospects to paying customers through effective subject lines, CTAs, and targeted copy

• Drive the content for landing pages, event websites, and social media campaigns

• Collaborate with the design, editorial, and programming teams to inform compelling copy for event promotions

• Analyze content performance metrics to inform our content strategy

• Create and update sales collateral

• Update contract templates

• Stay up-to-date on industry news and trends

Inman is an equal opportunity employer committed to building an inclusive workplace environment. Our company is 100% distributed so we are seeking candidates from anywhere in the US.